Travel Headquarter

Custom TraveLinks Gives New Meaning to Travel


Kim Smith
Custom TraveLinks
PO Box 82091
Rochester, MI 48308-2091
Tel. 248/561-6965

Custom TraveLinks Gives New Meaning to Travel

Rochester, Michigan (November 1, 2001) – A new personalized travel information service is helping people enrich their lives through travel. Custom TraveLinks has designed a service for the growing number of travelers who want to get more from their vacation than a sunburn or cheap souvenir. As people have become increasingly bored with the standard week-at-the-beach vacations, they’ve started searching for ways to benefit from the insight and perspective that can be gained from travel. Some people simply want to experience new cultures and meet new people, while others choose a project-oriented approach by volunteering to help disadvantaged people or animals.

As an example of how the service works, imagine that you're going to Paris and you have an interest in 19th century French culture and history. Or, you want to use your upcoming trip to Alaska to become educated on endangered wildlife issues. You complete an online form indicating your very specific interests and receive your personalized Custom TraveLinks by email in a couple days. Your Custom TraveLinks will include descriptive links to pre-screened web sites providing information to help you pursue these interests on your next trip. You’ll also get information about recommended books which are held at your local library. Samples of the service can be seen at The web site also provides a broad range of general travel-related links.

Company founder Kim Smith says, " Most people have discovered that it isn’t always easy to find useful, reliable information on the Web. And the average consumer doesn’t know how to evaluate information found on a Web site. Is it fact or opinion? Is it current or outdated? Custom TraveLinks saves customers time while eliminating the frustration of Web searching. In other words, we find better information faster than they can."

Smith realized the need for this type of service while working on a Master of Library and Information Science degree at Wayne State University in Detroit. Prior to the advent of the Web, information professionals were widely acknowledged as experts at evaluating the quality of information sources. Now we are using those skills to help travelers evaluate the vast amount of information available online and to give them more time to broaden their horizons through meaningful travel.

For more information, contact Kim Smith at Custom TraveLinks, PO Box 82091, Rochester, MI 48308-2091,, Tel. 248/561-6965. Hours: Monday to Friday, 9 am to 5 pm (EST).

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